1. getting popular as more people are

1.  
While car
ownership is more about the status symbol, car sharing is about getting access.
Car ownership symbolizes freedom and independence. Car sharing is getting popular
as more people are migrating to densely populated cities and also getting
comfortable with the shared economy. Owning a car costs higher since it incurs
insurance rates, parking fees, depreciation, wear and tear costs etc. Whereas,
car sharing comes with a small membership fee and numerous discount packages
suiting the demand and use of the customer. For people who consider money an
important criterion would definitely go for car sharing as it saves money.
People who are rich would never like this idea of car sharing as to them, the
authority, independence and status carry more importance than money. For
instance, Zipcar which runs in Los Angeles charges frequent drivers $8.10 per
hour from Monday to Thursday and $9 on Friday and weekends. Zip car does bill
customer for tolls but one does have to pay for gas and parking which saves a
lot of money and adds another financial incentive. One just has to pay an
initial membership fee of $25 to become a member (Jones,
S. 2017). Owning a more expensive
car comes with a higher loan, insurance and fuel costs- ride sharing makes more
financial sense. The balance between convenience and cost is a key
consideration for car sharing people and makes them feel satisfied by saving a
lot of pennies. Car owners for whom money saving is not essential, go with owning
expensive cars because that is what makes them feel proud and satisfied. Shared
mobility services can help in reducing environmental pollution due to the
decreased number of vehicles on the road. A study on Car2go- the largest
car-sharing operator in the world, estimated a decrease in greenhouse gas
emissions. For people who are physically disabled, car sharing can be a good
alternative rather than owning a car. Many car sharing companies reward you
with benefits. One gets reward points on each ride. The reward points can
further be redeemed for airline and amusement tickets which make the user
willing to take more rides. Referral system also rewards the user with points
which can be redeemed. So also for senior citizens who do not want to depend on
others, car sharing can be a good option to commute rather than dependency on
younger ones.

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